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How to get the best from virtual crisis simulation exercises

11 March 2020 by Chris Malpass

The COVID-19 emergency is forcing many teams to quickly rethink how they conduct day-to-day operations and to implement processes to enable their people to work remotely as a means of halting the spread of the virus. We’re finding that a number of our clients are opting for virtual deliveries of…

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Five lessons learned after two years of being Helpful in the USA

2 March 2020 by Chris Malpass

In 2018 I packed up my London flat and moved to New York to open the US arm of Helpful Digital. The brief? To build on the work we had already been doing in the U.S. since 2015 to create a sustainable stateside business. We’re two years into that adventure,…

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#MeToo – the hashtag outing sexual harassment in corporate America

19 July 2018 by Chris Malpass

As sexual harassment scandals continue to engulf corporate America, how should your organisation be preparing?  It’s unsurprising that we’re being asked by leaders from some of the world’s largest companies to help them run their teams through training workshops and simulations based on the #MeToo scenario impacting their business. As shown…

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When lightning strikes: how to stop a good campaign turning bad

28 May 2015 by Chris Malpass

Brands large and small, and across all sectors, are making increasingly prominent use of digital channels as part of their promotional marketing campaigns. And so they should: social media offers a direct line of communication with stakeholders not afforded by more traditional channels; allowing more creative and compelling content than…

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Keeping the hounds at bay using ‘fast facts’

13 November 2014 by Chris Malpass

The question of what and what not to say is a recurring dilemma for organisations that find themselves in the glare of the media spotlight during a crisis. Inevitably, when a crisis strikes, an information gap – i.e. the deficit between the amount of information demanded by the media and…

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