Could your brand call on a million volunteers in a crisis?

7 May 2012 by Justin Kerr-Stevens

  When it comes to using ‘new’ media to assist in a disaster, the Red Cross is normally ahead of the curve. In 1881 the Telegraph was used to relay disaster response communications. Fifty years later, amateur radio users helped relay disaster messages on behalf of the Red Cross across…

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Using Twitter in a Crisis – Media Settings and Best Practices

23 April 2012 by Justin Kerr-Stevens

If you have people ‘on the scene’ at a crises event and they are uploading photos or video that some viewers may find disturbing do you have an obligation to mark the content as sensitive? If you don’t, are you planting the seeds of another issue you will have to…

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Picking fights with someone who buys ink by the barrel

16 April 2012 by Justin Kerr-Stevens

Stuart Bruce has a really great post on dealing with investigative journalists (known or ‘undercover’) over on his blog ‘A PR Guy’s Musings’. In late March The Sunday Times ran a sting operation which uncovered a cash for access scheme (paywall) involving the Prime Minister and Chancellor of the Exchequer…

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Digital Policing in a Post Riot World

11 April 2012 by Justin Kerr-Stevens

Great clip of  Gordon Scobbie (Deputy Chief Constable, Tayside, Scotland) at the Social Media, Internet and the Law conference (SMILE) on Digital Policing in a Post Riot World Video streaming by Ustream

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How we use Social Media during an Emergency

11 April 2012 by Justin Kerr-Stevens

This still rates as an all-time favourite infographic. If you haven’t seen it before, Mashable published this early in 2011. There’s no better explanation for why your organisation needs to be using social media during a crisis!  

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Girlfriend uses Twitter to save boyfriend from carjackers

10 April 2012 by Justin Kerr-Stevens

An interesting article over on HuffPost this month about Lynn Peters who successfully managed to raise the alarm after her boyfriend was carjacked and then kidnapped in South Africa. Following a number of re-tweets her request went viral and private security companies in conjunction with Riga Rescue (a volunteer-run emergency…

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