Thinking

Oxfam’s Haiti crisis: two lessons for crisis communicators

12 February 2018 by Steph Gray

Oxfam’s leadership and communications team has had a torrid weekend, dealing with a media story about shocking allegations of a cover-up of sexual abuse of beneficiaries in the aftermath of the Haiti earthquake in 2011. There will be countless crisis consultants offering their hot takes on what looks like a serious…

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Can we ever be prepared for when crisis strikes?

9 February 2018 by Nairi Martirosyan

As part of Social Simulator, I help prepare and deliver crisis training exercises. Adhering closely to the client’s brief, we work through the possible crisis scenarios, using our imagination and experience to make the training as real as possible. Can we ever really be prepared for when crisis strikes? I…

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Social Simulator: now in New York City

5 February 2018 by Steph Gray

We’ve been doing business in the USA and Canada for several years, helping clients in sectors from pharmaceuticals to financial services, energy to agritech to stress-test their crisis and emergency preparedness through crisis drills incorporating a realistic and dynamic social media element. This month we enter an incredibly exciting new…

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10 reactions to crisis simulations in 2017

21 December 2017 by Kate Rawlins

It’s the eve before Christmas leave, and the emails are starting to go quiet. Looking back over all of our files last night, we’ve facilitated some exciting projects during 2017. But all in all, there have been some memorable moments across the board when it comes to observing participant reactions during…

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Fist bumps between participants

On the receiving end of the Social Simulator

23 October 2017 by Tim Lloyd

I’ve just finished helping to deliver social media simulation as part of a large incident response exercise. We’re pretty focussed on finding things that the press, public affairs and incident management team did well online, and where they need to get better. Handing out constructive criticism and recommendations in the…

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Clock face

5 tips for attention-grabbing exercise scenarios

29 August 2017 by Tim Lloyd

We spend a lot of time designing, researching and creating scenarios for crisis response exercises. We have a wide range of tried and tested scenarios to use as a starting point, but our clients are always best placed to outline something that meets their needs. However, this requires organisations to…

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