Thinking

Handling Little Miss Helpful

22 March 2015 by Steph Gray

At the moment, my three year old is enjoying Roger Hargreaves’ Mister Men stories at bedtime. They’re bright, to-the-point moral stories about folk who take their everyday traits – clumsiness, noisyness, grumpiness – to extremes, until they get sorted out by their neighbours. One of our favourites is Little Miss Helpful,…

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keyboard at night

Dark sites in crisis communication: six reasons to consider

9 March 2015 by Tim Lloyd

The idea is straightforward enough: a dark site is a website you prepare (but don’t promote) in advance of a crisis as an alternative or fallback to your corporate website, containing the background information you need to share with media and stakeholders. One of the most talked-about examples belongs to BP, launched…

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Keeping the hounds at bay using ‘fast facts’

13 November 2014 by Chris Malpass

The question of what and what not to say is a recurring dilemma for organisations that find themselves in the glare of the media spotlight during a crisis. Inevitably, when a crisis strikes, an information gap – i.e. the deficit between the amount of information demanded by the media and…

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horse in stable

Shutting the stable door: handling data security breaches in social media

23 September 2014 by Steph Gray

Imagine waking up to an exposé of your firm’s supply chain: you’ve been indirectly responsible for supporting child labour on an industrial scale. NGOs are mobilising a campaign. A leading celebrity has already tweeted her disgust. Or the email that pings your BlackBerry on a Sunday morning confirming that environmental regulators…

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