If you represent social media at a large business then you probably have a lot of social media accounts to oversee. Some of these will be working really hard, some are doing fine, but you will almost certainly have some dead or dormant accounts too.
You need to find a way to organise, benchmark and improve all of them.
As part of the guidance we offer on auditing your social media accounts, we suggest a simple methodology for scoring accounts.
When we audit a client’s social channels we take into consideration the quality of each channel’s output, consistency and cadence of posting, and engagement. Then we score them against their big objectives.
Download our guidance on how to grade and score your social media accounts
We’re approved contractors to US Federal Government CAGE code 88BP5 “Social Simulator Inc, The”
