23 October 2017 by Tim Lloyd
I’ve just finished helping to deliver social media simulation as part of a large incident response exercise. We’re pretty focussed on finding things that the press, public affairs and incident management team did well online, and where they need to get better. Handing out constructive criticism and recommendations in the…
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29 August 2017 by Tim Lloyd
We spend a lot of time designing, researching and creating scenarios for crisis response exercises. We have a wide range of tried and tested scenarios to use as a starting point, but our clients are always best placed to outline something that meets their needs. However, this requires organisations to…
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8 August 2017 by Tim Lloyd
It’s hard to justify any analysis of the online response to the Grenfell disaster. Who said what and where, using what channels, doesn’t really feel important in the context of the lives lost and destroyed. There are however, 3 sources of information that I’ve found compelling viewing, because they’re raw…
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24 March 2017 by Kate Rawlins
It was my colleague who first broke the news to me. “Apparently there’s been shots fired outside parliament,” he said. As much as I live and breathe social media, a few tweets reporting loud noises wasn’t enough for me. The ex-reporter in me believes in verification. Then the BBC notification…
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9 January 2017 by Tim Lloyd
The UK Institute for Government have published a series of interviews with former Ministers, reflecting on the crises they faced during their time in office. It’s an interesting read, because most interviewees are no longer shackled by a need to protect their future career. Nonetheless, in their time they were accountable during some serious events. These include…
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1 November 2016 by Tim Lloyd
We can’t always say much about the crisis simulations that we run for clients. Understandably, companies don’t want to reveal the problems they face and how they plan to deal with them. What we can say with confidence, is that more and more organisations are including online engagement when they…
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3 August 2016 by Kate Rawlins
Social media is instantaneous. It connects us and keeps us informed in real time. It’s a sea of networks that feed off each other for information. It has the ability to create a viral sensation quickly – sometimes too fast. In an age where social media is interwoven into the…
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1 August 2016 by Kate Rawlins
Many of the graphics, colour schemes and phrases we see on a daily basis are owned. Trademarking the features that make a brand unique is a way of preserving its identity and giving it an edge of exclusivity. A successful trademark is recognisable, relatable and for want of a better…
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8 June 2016 by Steph Gray
What happens when polarising public figures pick sides and choose you?
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16 March 2016 by Justine Touaux
Many lessons can be learnt about how people respond to a crisis from reviewing how they react in social media. Though triggers and events vary, online reaction to major incidents – particularly tragic or emotional events such as last month’s attack in Ankara, Turkey – tend to follow a similar pattern. It is important…
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