3 August 2016 by Kate Rawlins
Social media is instantaneous. It connects us and keeps us informed in real time. It’s a sea of networks that feed off each other for information. It has the ability to create a viral sensation quickly – sometimes too fast. In an age where social media is interwoven into the…
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1 August 2016 by Kate Rawlins
Many of the graphics, colour schemes and phrases we see on a daily basis are owned. Trademarking the features that make a brand unique is a way of preserving its identity and giving it an edge of exclusivity. A successful trademark is recognisable, relatable and for want of a better…
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19 July 2016 by Kate Rawlins
I’m Kate, and as the newest member of the Social Simulator team, I thought I’d take this opportunity to introduce myself and share my experience with you all. I have joined the team after moving to London from Australia. The motivation to move to the UK was sparked by my…
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8 June 2016 by Steph Gray
What happens when polarising public figures pick sides and choose you?
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16 March 2016 by Justine Touaux
Many lessons can be learnt about how people respond to a crisis from reviewing how they react in social media. Though triggers and events vary, online reaction to major incidents – particularly tragic or emotional events such as last month’s attack in Ankara, Turkey – tend to follow a similar pattern. It is important…
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29 February 2016 by Francis Clarke
This blog was first published on the Open Rights Group Birmingham website. Open Rights Group Birmingham was established by Francis Clarke (@francisclarke) in 2015 and forms part of the Open Rights Group, the UK’s only digital campaigning organisation working to protect the rights to privacy and free speech online. Here…
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19 January 2016 by Steph Gray
I’ll let you in on a nasty little technique we use in our social media crisis simulation exercises from time to time. If the team is strong, is using its lines well and deftly handling stakeholders and customers, we’ll sometimes throw in a little bit of a curveball: a bit of…
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