Crisis Communication Plan Testing: Prove Your Crisis Readiness

How Social Simulator helps businesses prepare

Having a solid crisis communication plan is essential for any organization. But how do you know if your plan will hold up under real-world pressure?

Social Simulator's crisis communication exercises provide a safe and realistic environment to test your existing plan and identify areas for improvement. We create simulated crisis scenarios, complete with social media firestorms, traditional media inquiries, and internal communication challenges.

Here, in our case studies, you'll see how leading organizations have used Social Simulator to test and refine their crisis communication plans. These examples showcase the real-world impact our simulations can have on your organization's preparedness.

How can military organisations get started with social media advocacy?

We work with the Royal Air Force (RAF) to develop storytellers who talk about their work in a real, authentic way that suits them on their own social channels. This style of communications brings the stories of the RAF to the public with a level of authenticity and credibility that cannot be achieved on corporate […]

We work with a North American financial regulator client to help them prepare and deliver an annual crisis communications exercise in order to: Train team members in the key best practices of crisis communications Road test scenario-specific communications strategy and messaging materials to identify any gaps or vulnerabilities We work with the client planning team […]

We design a social media learning and development program for Lenovo’s 30,000 employees, in multiple languages. The program has two levels: foundation - for those with less experience or confidence; and practitioner - for those who want to become social media advocates and explore new channels. Online safety and security are a particular priority. The […]

We design crisis communications training and develop a Crisis Communications Social Media Toolkit applicable for all public agency and hospital communicators in the Chicagoland area for The Chicago Office of Emergency Management and Communication (OEMC) and Northwestern Medicine’s Disaster Management and Community Emergency Preparedness Initiative. We ensure communicators at OEMC, Northwestern Medicine, and all partner […]

We design and deliver a two-day crisis exercise for more than 120 MBA students as part of William and Mary’s Raymond Mason School of Business annual Sprint Week event. Students work in teams of four to five to complete a variety of tasks across the two days of the exercise. We develop a scenario involving […]

We help the award winning communications team at Hyde Housing bolster their confidence and improve their processes for responding to complaints received on social media. We develop a series of workshops in which we simulate an escalating crisis scenario, during which teams must assess, plan and create responses. We help the teams monitor and triage […]