Crisis Communication Plan Testing: Prove Your Crisis Readiness

How Social Simulator helps businesses prepare

Having a solid crisis communication plan is essential for any organization. But how do you know if your plan will hold up under real-world pressure?

Social Simulator's crisis communication exercises provide a safe and realistic environment to test your existing plan and identify areas for improvement. We create simulated crisis scenarios, complete with social media firestorms, traditional media inquiries, and internal communication challenges.

Here, in our case studies, you'll see how leading organizations have used Social Simulator to test and refine their crisis communication plans. These examples showcase the real-world impact our simulations can have on your organization's preparedness.

We test Public Information Officers during the Bay Area’s Golden Eagle emergency exercise

We work with the Bay Area UASI initiative to support with the delivery of their Golden Eagle exercise series. These drills are designed to enhance public safety throughout the Bay Area by testing how EOC personnel and PIOs respond to coordinated terrorist attacks. Our involvement focused on testing the response of PIO participants utilizing our […]

We work with a public water agency in Northern California to test the response of their dedicated incident management teams to a variety of high-impact scenarios impacted the critical infrastructure assets that they operate, including dams, power generation facilities and waterways. We recently conducted a tabletop training session and functional exercise with teams from across […]

We work with ExxonMobil to help them test their communications teams as part of their full-scale Rapid Response Team (RRT) exercise. In October 2024 we were involved in an exercise at their Houston campus, where we tested their communications personnel and their crisis communications response following a high-impact oil spill incident. We used our Social […]

We work with New York State to help them add a dynamic social media component to their full-scale exercises. Most recently we supported with the delivery of a full-scale exercise at the recently-opened Grand Central Madison Terminal. The session was delivered overnight and tested the emergency response processes of multiple stakeholders to a high-impact incident […]

We work with Lloyd's of London to help them and their Managing Agents prepare for incidents impacting the insurance market. Most recently we delivered an exercise to test the Managing Agents’ ability to cope with ongoing business disruption following a catastrophic natural disaster alongside a suspected cyber attack. The multi-day exercise simulated events across a […]

We work with the Royal Air Force (RAF) to develop storytellers who talk about their work in a real, authentic way that suits them on their own social channels. This style of communications brings the stories of the RAF to the public with a level of authenticity and credibility that cannot be achieved on corporate […]