Crisis Communication Plan Testing: Prove Your Crisis Readiness

How Social Simulator helps businesses prepare

Having a solid crisis communication plan is essential for any organization. But how do you know if your plan will hold up under real-world pressure?

Social Simulator's crisis communication exercises provide a safe and realistic environment to test your existing plan and identify areas for improvement. We create simulated crisis scenarios, complete with social media firestorms, traditional media inquiries, and internal communication challenges.

Here, in our case studies, you'll see how leading organizations have used Social Simulator to test and refine their crisis communication plans. These examples showcase the real-world impact our simulations can have on your organization's preparedness.

We help a Northern California utility rehearse its response to an escalating cyber scenario

We work with a public water agency in Northern California to test the response of their dedicated incident management teams to a variety of high-impact scenarios impacted the critical infrastructure assets that they operate, including dams, power generation facilities and waterways. We recently conducted a tabletop training session and functional exercise with teams from across […]

The Bank of England needs to stress test how firms coordinate a sector-wide response to a high-profile cyber incident, working remotely over email and conference call. We engage and challenge 40 participating firms by delivering real-time email, social and mainstream media injects through the Social Simulator platform. The scenario is realistic and combines operational information […]

We work with New York State to help them add a dynamic social media component to their full-scale exercises. Most recently we supported with the delivery of a full-scale exercise at the recently-opened Grand Central Madison Terminal. The session was delivered overnight and tested the emergency response processes of multiple stakeholders to a high-impact incident […]

We design a social media learning and development program for Lenovo’s 30,000 employees, in multiple languages. The program has two levels: foundation - for those with less experience or confidence; and practitioner - for those who want to become social media advocates and explore new channels. Online safety and security are a particular priority. The […]

We design crisis communications training and develop a Crisis Communications Social Media Toolkit applicable for all public agency and hospital communicators in the Chicagoland area for The Chicago Office of Emergency Management and Communication (OEMC) and Northwestern Medicine’s Disaster Management and Community Emergency Preparedness Initiative. We ensure communicators at OEMC, Northwestern Medicine, and all partner […]

We design and deliver a two-day crisis exercise for more than 120 MBA students as part of William and Mary’s Raymond Mason School of Business annual Sprint Week event. Students work in teams of four to five to complete a variety of tasks across the two days of the exercise. We develop a scenario involving […]