Crisis Communication Plan Testing: Prove Your Crisis Readiness

How Social Simulator helps businesses prepare

Having a solid crisis communication plan is essential for any organization. But how do you know if your plan will hold up under real-world pressure?

Social Simulator's crisis communication exercises provide a safe and realistic environment to test your existing plan and identify areas for improvement. We create simulated crisis scenarios, complete with social media firestorms, traditional media inquiries, and internal communication challenges.

Here, in our case studies, you'll see how leading organizations have used Social Simulator to test and refine their crisis communication plans. These examples showcase the real-world impact our simulations can have on your organization's preparedness.

How does a financial regulator prepare for a sector-wide crisis?

We work with a North American financial regulator client to help them prepare and deliver an annual crisis communications exercise in order to: Train team members in the key best practices of crisis communications Road test scenario-specific communications strategy and messaging materials to identify any gaps or vulnerabilities We work with the client planning team […]

We deliver a crisis communications workshop in Fiji, designed for government communicators representing a range of ministries and departments. The session focused on enhancing public communication strategies during extreme weather events, a critical and recurring challenge across the Asia-Pacific region. Strengthening public communication in times of crisis This practical training session provided participants with essential […]

We work with ExxonMobil to help them test their communications teams as part of their full-scale Rapid Response Team (RRT) exercise. In October 2024 we were involved in an exercise at their Houston campus, where we tested their communications personnel and their crisis communications response following a high-impact oil spill incident. We used our Social […]

Designed specifically for government communicators from various ministries and departments, we deliver crisis communications training in Singapore. This half-day session focused on equipping participants with practical tools to manage misinformation during emergency response situations. A growing challenge for public sector organisations across the Asia-Pacific region. Combating misinformation during a crisis The primary emphasis of the […]

Working with L’Oréal Australia and New Zealand (ANZ) we deliver crisis communications training in Melbourne. Designed to prepare senior communications professionals for high-pressure, high-impact scenarios. We partnered with L’Oréal Group to strengthen the ANZ market team’s crisis readiness, equipping them to protect the brand’s reputation against supply chain disruptions, public scrutiny, and emerging issues. What […]

A major oil, gas and renewables client has introduced real-time, dynamic social media engagement into their regional emergency management drills. Our objective is to test the public information response of local teams and build their digital confidence. These crisis exercises take place all over the world so regional knowledge of social media is important. We […]