Crisis simulation resources: Prepare your team to navigate any challenge

Social media is a powerful tool for personal expression and professional engagement. Recognizing this, we have developed guidelines to help you create your own social media policy, enabling employees to safely use social media while representing themselves and your company. Here's an example you can use, to create your own policy   Sharing about your […]

The NFL launched an official community on Discord  The staff were overwhelmed by troublemakers, who creatively exposed flaws in their moderation plans Key takeaways: the larger your community, the more responsibility you have to be ready for anything What is Discord? An instant messaging platform used by companies, organisations, and influencers who want fast, easy […]

If you represent social media at a large business then you probably have a lot of social media accounts to oversee. Some of these will be working really hard, some are doing fine, but you will almost certainly have some dead or dormant accounts too. You need to find a way to organise, benchmark and […]

People, not plans, manage crises. A crisis management plan template is an essential starting point. A clear, simple and practical plan will help you navigate a crisis. Download templates for a great crisis management plan, below. A good plan provides guidance and grounding in a complex and fast-moving situation. It will help you get on […]

There’s more to it than powerpoint templates, and a bit of video and running a simple table top exercise. Get your teams properly trained and feeling the pressure, with these ideas on how to make your crisis exercise as realistic as possible. No-notice or not? This is the big one. Every crisis lead loves the […]

Whether your organization has 3 or 300 social media accounts, it is crucial to know what you’re working with. By auditing your social media accounts, you can take stock of all your accounts, the admins managing them, and ensure that there aren’t any fraudulent accounts parading as your organization. Audits are irreplaceable documents to have […]