Case Studies: 
Crisis Communication Plans Tested

How Social Simulator helps businesses prepare

Having a solid crisis communication plan is essential for any organization. But how do you know if your plan will hold up under real-world pressure?

Social Simulator's crisis communication exercises provide a safe and realistic environment to test your existing plan and identify areas for improvement. We create simulated crisis scenarios, complete with social media firestorms, traditional media inquiries, and internal communication challenges.

Here, in our case studies, you'll see how leading organizations have used Social Simulator to test and refine their crisis communication plans. These examples showcase the real-world impact our simulations can have on your organization's preparedness.

Ready to test your crisis communication plan and build a more resilient organization?

Explore our case studies to see how Social Simulator can help!

What goes into a crisis communications social media toolkit?

We design crisis communications training and develop a Crisis Communications Social Media Toolkit applicable for all public agency and hospital communicators in the Chicagoland area for The Chicago Office of Emergency Management and Communication (OEMC) and Northwestern Medicine’s Disaster Management and Community Emergency Preparedness Initiative.  We ensure communicators at OEMC, Northwestern Medicine, and all partner […]

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How can the communication and decision-making skills of graduate students be put to the test?

We design and deliver a two-day crisis exercise for more than 120 MBA students as part of William and Mary’s Raymond Mason School of Business annual Sprint Week event. Students work in teams of four to five to complete a variety of tasks across the two days of the exercise. We develop a scenario involving […]

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How can customer service teams maintain their skills and confidence on social media?

We help the award winning communications team at Hyde Housing bolster their confidence and improve their processes for responding to complaints received on social media.  We develop a series of workshops in which we simulate an escalating crisis scenario, during which teams must assess, plan and create responses. We help the teams monitor and triage […]

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How can social media centres of excellence stay connected?

We create and deliver interactive training webinars to educate ExxonMobil employees globally on online best practices and social media skills. These webinars build participant’s confidence in navigating the online world and representing ExxonMobil. Each webinar is prepared and facilitated by the Social Simulator team and is consistent with ExxonMobil goals and guidelines. Our webinars address […]

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How does a major sports venue prepare for their biggest event of the year?

We help the England & Wales Cricket Board test and improve their crisis readiness, and prepare the various sporting grounds ahead of hosting Cricket World Cup matches. We design and facilitate a full-day practical session for participants to familiarize them with crisis management best practices and lay the foundation for a strong response. Participants work […]

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How does the UK Government Communication Service deliver crisis communications training for thousands of civil servants?

The Government Communication Service (GCS) asks us to create crisis communications training for participants with vastly different backgrounds and roles - from experienced press officers, to new social media managers or heads of strategic comms from the private sector. Social media training online, offline, hybrid We create and deliver these sessions online and in-person, using […]

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