Social Simulator is a leading platform for delivering immersive, hands-on crisis drill training. Designed to replicate the pressure and unpredictability of real-life crises.
Train for real-world crises without the real-world risk
Social Simulator creates a fully interactive space for conducting crisis drills that feel real, but are 100% controlled. Your team navigates breaking developments across simulated news reports, social media posts, emails, and online platforms - responding in real time as events unfold.
Throughout the drill, your team takes on key roles and collaborates under pressure to deliver timely, strategic responses. Meanwhile, our team runs the simulation behind the scenes, continuously adjusting the scenario to test decision-making and communication in real-world conditions.
Used by major US corporations and trusted by global brands, Social Simulator equips your team to stay sharp and ready - no matter the crisis.
Why use Social Simulator?
Evaluate your existing crisis management plan through real-time drills
Conduct secure, private simulations away from your live systems
Train across media types - social, digital, and traditional
Improve stakeholder and public communications with guided practice
Expose and address potential weaknesses in your response strategy
Build resilience and confidence across your crisis response team
Work with our experts to develop a scenario based on your industry, environment, and risk profile.
Simulated content - news, social posts, calls, and emails - amplifies the pressure and complexity of the situation.
During the session, participants receive real-time support, coaching, and targeted crisis communication training.
Get a comprehensive breakdown of your team’s performance, including key strengths and opportunities for improvement.
Social Simulator is a realistic platform that mirrors real-world events
With customizable scenarios tailored to your industry and specific risks. It simulates the pressure of live situations with incoming social media posts, emails, news reports, and phone calls.