Discover Social Simulator


Social Simulator is a leading platform for delivering immersive, hands-on crisis drill training. Designed to replicate the pressure and unpredictability of real-life crises.
social simulator logo on laptop screen

Train for real-world crises without the real-world risk

Social Simulator creates a fully interactive space for conducting crisis drills that feel real, but are 100% controlled. Your team navigates breaking developments across simulated news reports, social media posts, emails, and online platforms - responding in real time as events unfold.

Throughout the drill, your team takes on key roles and collaborates under pressure to deliver timely, strategic responses. Meanwhile, our team runs the simulation behind the scenes, continuously adjusting the scenario to test decision-making and communication in real-world conditions.

Used by major US corporations and trusted by global brands, Social Simulator equips your team to stay sharp and ready - no matter the crisis.

Why use Social Simulator?

Evaluate your existing crisis management plan through real-time drills
Conduct secure, private simulations away from your live systems
Train across media types - social, digital, and traditional


Improve stakeholder and public communications with guided practice
Expose and address potential weaknesses in your response strategy
Build resilience and confidence across your crisis response team

Want to test your crisis readiness?

How a Social Simulator crisis drill works:


Scenario Creation:

Escalating Pressure:

Guided Training:

Post-Drill Performance Report:

Work with our experts to develop a scenario based on your industry, environment, and risk profile.
Simulated content - news, social posts, calls, and emails - amplifies the pressure and complexity of the situation.
During the session, participants receive real-time support, coaching, and targeted crisis communication training.
Get a comprehensive breakdown of your team’s performance, including key strengths and opportunities for improvement.

Social Simulator is a realistic platform that mirrors real-world events

With customizable scenarios tailored to your industry and specific risks. It simulates the pressure of live situations with incoming social media posts, emails, news reports, and phone calls.
reporter holding microphone in the middle of a crowd

Read about our work with organizations in the US

© 2010-2024. All Rights Reserved, The Social Simulator Ltd & The Social Simulator Inc trading as Helpful Digital. Social Simulator™ is a trademark of The Social Simulator Ltd. The Social Simulator Ltd is registered in England & Wales, company number 8228029. The Social Simulator Inc is incorporated in the state of Delaware and qualified to trade in New York state.
menu