Case Studies: 
Crisis Communication Plans Tested

How Social Simulator helps businesses prepare

Having a solid crisis communication plan is essential for any organization. But how do you know if your plan will hold up under real-world pressure?

Social Simulator's crisis communication exercises provide a safe and realistic environment to test your existing plan and identify areas for improvement. We create simulated crisis scenarios, complete with social media firestorms, traditional media inquiries, and internal communication challenges.

Here, in our case studies, you'll see how leading organizations have used Social Simulator to test and refine their crisis communication plans. These examples showcase the real-world impact our simulations can have on your organization's preparedness.

Ready to test your crisis communication plan and build a more resilient organization?

Explore our case studies to see how Social Simulator can help!

What makes an impactful stress-test for a corporate affairs team?

Rolls-Royce PLC approached us to test the global corporate affairs team, as part of a wider exercise for the global crisis management structure and processes. The scenario was a serious product issue. We brought Rolls Royce’s scenario to life with the Social Simulator platform. There were three key areas for the teams to respond to: […]

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What does it take to integrate 32 organizations into one simulation?

We prepared and delivered a day-long crisis exercise for Pierce County, USA. The simulation involved Public Information Officers (PIOs) from 32 organizations across 4 counties in Washington State.   For this emergency preparedness simulation, we designed a realistic dry run of a terrorist incident for each of the 4 counties. Each county was subject to a […]

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How can you test strategic decision-making in a crisis?

NDT Global needed a partner to support the preparation and delivery of two half-day crisis simulations. These simulations were needed to test the crisis response skills of two regional crisis teams in Houston, USA and Stutensee, Germany. This exercise involved representatives from the company’s business continuity, communications, operations, regulatory and global operations teams.  We focussed […]

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How can you integrate crisis training for communications and senior management teams?

One of the world’s largest health and beauty brands wanted to ensure that their senior management teams can respond effectively to an escalating crisis.  We already train this company’s communications teams on an ongoing basis, but this time they wanted us to give senior managers first hand experience of a crisis. We designed and delivered […]

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How can you empower teams to run their own crisis preparedness training?

We provide Centrica with the tools they need to deliver in-house crisis preparedness training.  Social Simulator allows Centrica to host multiple exercises to test the response capabilities of communications teams in the UK, US and Norway. These include crisis scenarios, media injects, social media responses and news articles. We helped Centrica in the following ways: […]

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How can you test decision-making skills of warfighters and national security leaders?

The U.S. National Defense University (NDU) commissioned us to help them test the critical and strategic decision-making skills of their students.  NDU educates joint warfighters and other national security leaders in critical thinking and the creative application of military power to inform national strategy and globally integrated operations, under conditions of disruptive change, to prevail […]

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